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Probably the best IT storage channel research in the world ever

October 6, 2010

It must be the first VMworld in Copenhagen that makes us think of probably the best beer advert in the world. But as the world’s finest virtual heroes and heroines gather in Denmark’s capital, we are kicking off probably the best survey into what makes the IT storage channel tick.

If you are in the know about IT storage in the channel, let us know and be in with a chance to win an iPod nano or one of the runner’s up prizes: a signed copy of Kai Roer’s The Leaders Workbook or Guy Clapperton’s This is Social Media. We may have to throw in a case of Carlsberg now, too!

The research will ask a variety of channel players from VARs to distributors about the most important factors for success in the channel.

  • What makes a killer IT storage channel strategy?
  • Where do channel experts see the biggest opportunities in the storage space?
  • What is driving customers to buy storage products?
  • What verticals are being targeted?
  • Does the channel using social media to engage with their partners and their customers? And what types? Twitter? LinkedIn? Facebook? Blogs?

The survey takes less than 5 minutes to complete and will close later this year. Like so many fine IT-related things these days, it is co-located with a sister survey on IT security in the channel – so just ignore those questions if they are not your mug of ale.

Good luck and thanks for participating in this survey!

Enter survey here: http://www.surveymonkey.com/s/channelindex2011

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