Archive for the ‘Journalist interview’ Category

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Interview with Desiré Athow (@desireathow), Editor of TechRadar Pro (@TechRadarPro)

March 19, 2014

By Rosalind Carr (@Rosalind_at_O) and Rose Ross (@Rose_at_O)

desire-athow

Following our article on Desiré’s key event advice and tips (“5 golden PR rules for events”), we chat top tech events, PR pitches and hot topics in tech for 2014…

Q.  Tell us a bit about yourself.

Originally from Mauritius, been in this country for the last 10 years or so. English is my third language and my degree is in sociology. So to land in this country and to work as an editor on one of the biggest B2B websites in the UK is an absolute treat. Prior to working on TechRadar Pro, I was the editor of ITProPortal for 8 years and have been covering and writing tech for my entire adult life.

Q. Tell us a little bit about the title you write for and its interest in data storage/mobile/cloud/infosec/virtualization.

TechRadar Pro is a fairly new title, we’ve been around for less than two years. However, because it has been carved out of TechRadar, UK’s biggest technology website, we already have a significant amount of uniques, far more than more established websites. I seldom write unless I attend an event, have an exclusive or snatch an important interview. As for our areas of interest, our roots lie in computing but my team and I have been working hard on diversifying the content production to include business technology at large. Read the rest of this entry ?

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Exclusive interviews with Tech Trailblazers Awards judges @techtrailblaze #TTAwards

August 10, 2012

With the early-bird deadline for the Tech Trailblazers Awards for tech startups swiftly approaching on August 17th, the Countdown team has compiled a collection of links to interviews we have conducted with some of the judges of the awards. Enjoy, and feel free to share these links with your friends and colleagues.

Available at Countdown2StorageExpo:

Chris Evans, Consultant and Blogger, TheStorageArchitect.com

Martin Glassborow, Blogger, Storagebod

Chris Mellor, Storage Editor, The Register

Simon Robinson, Research Vice President, 451 Research

Enrico Signoretti, Senior Consultant, Juku Consulting SRL

Matthew Yeager,Chief Technologist, Colt Technology Services

Available at Countdown2Infosecurity: Read the rest of this entry ?

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Interview with Howard Marks, Founder and Chief Scientist @DeepStorageNet

May 11, 2012

By @Rose_at_O & @Olivia_at_O

Howard Marks can be found online at DeepStorage.net, on Twitter @DeepStorageNet or follow his blog at NetworkComputing.com. Based on the US East Coast, Howard will be in London next month to keynote a virtualization seminar at the Hilton Metropole on June 28th. He recently delivered the seminar in Montreal and will also keynote the seminar in Minneapolis, Minnesota on June 7th.

Q.  Tell us a bit about yourself: 

My first job out of college, where I studied chemistry, was at Lifeboat Associates which was then the world’s largest software distributor. Of course it was 1980 so we were still a small business best known as being able to put CP/M software on any of a hundred disk formats.  From there I started the first Novell reseller in New York and ended up as a consultant for 25 years working across servers, storage and networking.

To promote myself as a consultant I started writing at PC Magazine in 1987 and have written hundreds of articles and product reviews.

 Q. Tell us a little bit about DeepStorage.net and its interest in data storage. 

As the publishers all closed their test labs I realized that users and vendors both still needed the independent hands-on validation reviews provided. So I took the test lab I built for magazine reviews and turned it to validating products with the vendors, rather than publishers, paying the bill.  Since I spent the last 7 years or so as the resident storage guy at Network Computing we’re mostly concentrating on storage and related technologies.

Basically we take equipment into the lab and tell the world how it really performed. I also spend a lot of my time explaining storage technologies and how to use them in papers, seminars and webinars.

Q. What’s hot in storage this year? 

I’m excited about the continuing impact flash is having on storage design. I’m paying particularly close attention to the next generation storage arrays from vendors like Read the rest of this entry ?

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Journalist Q&A with Bertrand Gare, Editor in Chief of L’informaticien

April 10, 2012

By @Rose_at_O, @Olivia_at_O

Bertrand Gare is Editor in Chief of French ICT publication L’informaticien (or, in English, “Computer Scientist”), a monthly magazine with an accompanying website that is updated daily, along with a free newsletter.

 Q. Tell us about yourself.

I’m Editor in Chief of L’informaticien, a French-language publication for IT professionals. I’m also Associate Director of analyst firm Jemm Research, which specialises in IT infrastructure and consulting for large enterprises. My first job was at IPSOS, where I was in charge of all the sourcing of people for juries on insurance. In 1992, I was asked by a friend with a radio station to be responsible for an Asian radio program; after that, I became a journalist for a press agency focused on Asia and slowly began to specialise in technology.

Q. Tell me about your publication and its interest in IT.

 The print magazine now has over 20,000 readers, including IT professionals, administrators and project chiefs. It is very focused on technology in the field; in fact, there is actually computing code within the magazine from time to time. The website is more news-led than the magazine. Compared with other French IT publications, our magazine’s articles are lengthy, running from three to eight pages. That means we always take the time to provide analysis, not just bald facts. With today’s free news model, information has no value other than that added by the magazine.

Read the rest of this entry ?

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Meet Peter Judge, Editor of TechWeekEurope UK

April 3, 2012

By Rose Ross, @Rose_at_O

Q. Hello Peter.  Would you start by telling us a little about your professional self and your publication?

I have been a journalist for 25 years, aaargh.  To my surprise, I now find myself editor of TechWeekEurope, a proper news site which, after three years, continues to go from strength to strength.  TWE is for technology decision makers.  Our aim is to examine the business implications of IT developments.  As you might imagine, that means we are particularly interested in mobile, security, the public sector, the cloud, and sustainable IT.

Read the rest of this entry ?

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Q&A with Jessica Twentyman, Freelance Technology Writer & Editor

March 19, 2012

By Rose Ross @Rose_at_O

Jessica Twentyman has worked as a writer and editor for some of the UK’s major business and trade titles, including the Financial Times, Sunday Telegraph, Director, Computer Weekly and Personnel Today.

Q.  Tell us a bit about yourself.

I live in a tiny, rural corner of central Portugal in a cottage that my clever husband is renovating for us. It’s a pretty unlikely venue for tech journalism. I’ve been writing about business technology since 1995 and went freelance in 2004. What interests me most is Read the rest of this entry ?

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Summer storage news sizzlers: Top 5 storage journalists in EMEA on “Backup and Recovery”

August 10, 2011

By @Rose_at_O

Apologies for the pun, but in storage land “Backup and Recovery” continues to be a hot topic for the industry. We’ve identified the top 5 journalists scribing on the subject over the June and July period.

Top tech journo on the list, Chris Mellor has been profiled twice before here on the Countdown blog. Check out the interview here.

We’ll try and catch up with the others to profile for you on the blog soon. Happy Summer pitching!

Name Story Count Rank Top Titles  
Chris Mellor 9 1 The Register
Gunnar Håkansson 8 2 Techworld Sweden
Dirk Srocke 7 3 Search Data Center
Marc Jacob 5 4 globalsecuritymag.fr
Gilbert Kallenborn 4 5 01Net France

 The league table has been produced courtesy of  www.apollosurveys.com.

 Thanks to Will and the team for allowing this to be reproduced. For more info on all the fab stats you can get from Apollo, drop them a line at enquiries@apolloresearch.com

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Q&A with Christine Horton, Editor of Channel Pro

February 4, 2011

By Rose Ross (@Rose_at_O) and Olivia Shannon (@Olivia_at_O)

Christine Horton shares her views on storage and the channel in this Q&A with the Countdown2StorageExpo team.

Q.  Tell us a bit about yourself and your magazine.

Channel Pro serves the needs of the IT resellers, VARS, systems integrators and distributor partners though up-to-the-minute news, in-depth reviews, industry opinion and analysis. The tone is business rather than techie. I am not a techie.

Q – Tell us a little bit about the titles you write for and their interest in data storage and the channel.

We cover all technologies, and have dedicated storage and security sections. We look at how they can help resellers can sell them – and ultimately make money from them.

Q. What’s hot in the channel this year?

Virtualisation and of course, cloud computing.

Q. What’s hot in IT storage this year?

Automated tiered storage (such as Compellent, the new EMC VNX platforms).

Read the rest of this entry ?

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Meet Adrian Bridgwater – a Q&A with the Countdown team

December 10, 2010

By Rose Ross (@Rose_at_O) and Olivia Shannon (@Olivia_at_O)

Adrian Bridgwater is a freelance journalist specialising in cross platform software application development as well as all related aspects of software engineering and project management. His work has been published in various international publications including the Wall Street Journal, CNET.com, The Register, ComputerWeekly.com, BBC World Service magazines, eWeek Europe, Web Designer Magazine, Silicon.com, the British Computer Society and Microscope, among others. He is also a finalist in the “the journalist who makes you feel warm and furry on the inside” category of the UK’s CRAPPS Awards for PR & journalist relations. You can vote for him until December 15th.

Q.  Tell us a bit about you:

I’m a technology writer by trade and a committed journalist who has always been striving to show my careers advisor that he was wrong!

Q – Tell us a little bit about the blogs you write and their interest in data storage:

I predominantly cover software application development – and this, by default, features plenty of data, databases, database administration and therefore storage.

Q – Are you a full-time journalist? If not give us an insight into the other parts of your working life.

When I’m not working as a writer I help out at the coast guard facility where I live here in Bournemouth – I also work as a firefighter and a stunt model for a local film company.

Q – What’s hot in IT storage this year?

Put simply, manageability and in-memory database analytics and providing the data backbone for these services to run on.

Q – How many storage events do you attend each year?

As many as I can!

Q – Which one are you most looking forward to?

Storage Expo
Q. How many interviews do you do per week?

Not many, only around two or three a month.

Q – What’s the best way to pitch a story to you? Email? Phone? Twitter? By mail?

Email always, Twitter never – I love Twitter, but don’t email me with it – use that email thing instead.

Q. – Who is worth listening to?

Audioslave and Chris Cornell.

Q. – What’s your favourite blog?

Mine.

Q – What is your favourite piece of technology?

My MacBook Pro.

Q -What do you think is the most important development in IT storage to date?

RAID backplane enclosures that work with intelligent manageability control suites.

Q – What is the best piece of advice for companies pitching stories?

Send cider and red wine first.

Q – What was the best press trip you’ve ever been on? Why was it so great? Any tips for PRs planning trips/events for bloggers?

IBM’s events are good, but Adobe’s are superb.

Q-  What’s your favourite restaurant?

Wetherspoons.

Q – Are you a social media lover? Which ones are you on? FB? LinkedIn? Twitter?

Love them all – find me on them all.

Q- Tell us something no-one knows about you? Do you have any unusual or unexpected hobbies/interests? Do you have a claim to fame?

Nobody knows that I am pals with Tom Cruise due to my connections in the USA, I was upset when he left Penelope — but you know, Katie is just lovely and I know he’s happy so that’s good.

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Q&A with Sally Whittle, Freelance Storage Journalist & Blogger

December 7, 2010

When it comes to storage, Mum’s the word

Q.  Tell us a bit about you:

I’m a freelance journalist and copywriter, and write for a number of technology, business and HR magazines and websites. I’m based in Lancashire and previously worked on magazines like Computing and InformationAge.

Q – Tell us a little bit about the blogs you write and their interest in data storage:

I contribute to ZDNet on storage issues but my blogs are actually more personal interest – I write a parenting and family blog called Who’s the Mummy and  a blog about social media and journalism called Blogger.Ed.

Q – Are you a full-time blogger? If not give us an insight into the other parts of your working life.

I do various things – I write blogs, I organise an awards ceremony for bloggers called the MADs, I run an index of blogs called the Tots100 and in between that I do copywriting and journalism

Q – How many storage events do you attend each year?

One or two, tops.

Q. -What types of stories or companies are likely to attract your attention this year?

This year, it’s looking for companies that have managed to do something actually innovative while reducing capital spend and operating costs. The holy grail, basically.

Q. How many interviews do you do per week?

Two or three a day, on average.

Q – What’s the best way to pitch a story to you? Email? Phone? Twitter? By mail?

Email, but if you just want to chat, Twitter. (@swhittle)

Q. – Who is worth listening to?

Dennis Howlett, for entertainment and information.

Q. – What’s your favourite blog?

Probably not a storage or technology blog! I read TechCrunch and Pocket Lint but I read a lot of more general blogs, too.

Q – What is your favourite piece of technology?

Possibly my sat-nav. I have the world’s worst sense of direction. Oh, and I have a USB storage device made to look exactly like a Porsche key fob.

Q – What is the best piece of advice for companies pitching stories?

Keep it concise, remember the client isn’t the story in most cases, and if you can’t prove it, don’t claim it.

Q – What was the best press trip you’ve ever been on? Why was it so great? Any tips for PRs planning trips/events for bloggers?

Too many to mention, really, I’m very fortunate to do a job I love and travel in the process. I would always advise PRs to think about the basics – does the venue have wireless, a cell phone signal, access to telephones? Because even the poshest hotel becomes annoying if we can’t get online to work.

Q –  What’s your favourite restaurant?

I have a soft spot for Rules, in Covent Garden, but I’m easily pleased with Wagamama, too.

Q – Are you a social media lover? Which ones are you on? FB? LinkedIn? Twitter?

Yes, and I’m on all of them. Except FriendFeed, which I don’t quite see the point of.

Q – Tell us something no-one knows about you? Do you have any unusual or unexpected hobbies/interests? Do you have a claim to fame?

I was once sick on a Spice Girl. [NB: If anyone’s wondering, it was Ginger Spice.]